Bucket, let's do this.

Behind every great product is a great story, but rarely do those stories begin in the dumpster. Fortunately, Bucket Board does. Proof that one man’s trash is another’s treasure, Bucket Board builds one-of-a-kind skateboard decks from upcycled material. In this case, buckets. All of which go to kids who might not have access to them otherwise. It was important to create an identity that was representative of what the Bucket Board project stood for, so we made the first logo that ollies, along with brand color and typography. In the logo, you’ll also find a nod to upcycling in the horizon lines. All in all, Bucket Board is good for the environment and good for kids. Sounds good to us.

Deliverables: Brand strategy, Identity System, Brand Book, Website