Reposition a Leader

Selligent is a powerful marketing tech platform with a 20 year track record serving enterprise clients around the globe.

As their technology developed and their reach expanded over the decades, they outgrew their previous branding, which no longer reflected the top-tier quality of their platform. Selligent asked Frank to help reposition their brand with a new marketing website. We sought to clarify their offering and bring the brand in line with their current standing and future goals.

Deliverables: Brand strategy, Identity System, Brand Book, Website